It may surprise you to discover that over 201,000 online searches a performed each month for the term “laser cutting” every month on one search engine alone. “Laser Cutting Machine” gets over 18,000 searches. “Laser Die Cutting Machine” gets over 9,200 searches a month. These numbers are an important component of your market research and are necessary when planning any industrial website design.
These are statistics for Google alone. Add Yahoo and Bing and these numbers rise even more.
Knowing this, you should easily understand how important it is for a laser manufacturer to implement a carefully laid out industrial marketing campaign. Why? Because doing so will get you free, steady traffic to your web site around the clock, every day of the year.
Does internet marketing seem important now?
We did a website redesign for a laser cutting firm in Los Angeles whose website was providing no traffic whatsoever. After optimizing the site for their particular services and market, they now receive over 300 quality visitors to their site per month. These targeted leads cost them nothing. Recently the website brought in a six figure contract from a defense contractor.
Here is a list of the search terms visitors typed into search engine to arrive at their site:
- cnc laser cuffer price
- how much more efficient is cnc laser?
- laser cut stainless steel fabrication los angeles
- laser cuffing glendora
- laser cuffing long beach ca
- laser cuffing on 2 dimensional plane cnc
- laser cuffing santa barbara
- laser cuffing shops in san diego
- laser machine shop los angeles
- laser machining companies, southern ca
- laser metal cuffing los angeles
- laser sheet metal los angeles
- metal laser cut in los angeles
- metal laser cuffing services in california
- santa barbara laser cuffing
- santa barbara laser cuffing stainless steel
- sheet metal laser cuffing price
Does this sound like the kind of quality leads you would like to see arrive on your firm’s website every month FOR FREE?
The truth is: online searching is a huge industry already, and it’s just getting bigger. Every day, more people are using the internet to find the products and services they need, even in the business to business fields. This includes laser engravers, laser cutters, laser engraving machines, laser engravings, laser cutting machines, diode lasers, laser modules, laser etching machines, laser diodes, fiber lasers, excimer lasers, and more.
To stay competitive in the laser manufacturing market, your firm must have a web site that not only can attract visitors but can convert them to paying customers. Laser manufacturing requires great precision. So does search engine marketing and web design for a laser manufacturing firm. We focus our efforts on finding the exact terms your potential clients are using to find the laser products your company sells.
Key elements of a good laser manufacturing web site:
- Targeted search words to subject of lasers
- Quality page copy with subject terms within
- Proper web site structure to include grouped pages
- Good internal linking of different pages of group
- External links to quality sites in laser genre
These elements must to molded into a complete and unified laser manufacturing marketing campaign. Do this correctly, and your laser firm will be rewarded with dramatically increased traffic as well as increased sales.
» Learn more about Industrial Web Design For Laser Manufacturers
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