What 5,000 New Prospective Clients Per Month Can Do?
Envirosafe Tanks manufactures bulk fuel storage systems. From their headquarters outside Orlando, Florida, they build custom fuel tanks from 500 gallon to 20,000 gallons. In 2008, with the recession hurting their sales, Envirosafe hired us to redesign their website with the goal in mind to attract new business through the internet.
The Work We Performed
- Keyword research into potential search terms
- Redesign website for a more modern, attractive look
- Rewrite website to improve SEO and feature Envirosafe’s unique strengths
- Domain name change to improve search engine ranking.
- Add web analytics to track web visitor’s search terms
- Institute a targeted Pay Per Click campaign to attract new clients in niche terms
- Add contact form with tracking in order to analyze conversion data
- Add client logos and recent installations in order to establish credibility in their field
And The Results?
An increase in web traffic from an average of about 10 visits per day to over 150 visits per day! Envirosafe now enjoys over One Dozen #1 search engine rankings and first-page Google ranking for over 25 different search terms, which provide them with over 5,000 visits per month to their website for FREE.
Envirosafe’s #1 Google Rankings
- Fuel Storage Tanks - #1 ranking (among 2.7 Million competing web pages)
- Above ground fuel tanks - #1 ranking (among 680,000 competing web pages)
- 10,000 gallon fuel storage tanks - #1 ranking (among 302,000 competing web pages)x
- 15,000 gallon fuel storage tanks – #1 ranking (among 122,00 competing web pages)
- Municipal fuel storage tanks - #1 ranking (among 602,000 competing web pages)
- Ranch fuel storage tanks - #1 ranking (among 102,000competing web pages)
- Double wall steel fuel tanks - #1 ranking (among 150,000 competing web pages)
- Biodiesel fuel storage tanks - #1 ranking
- Concrete fuel storage tanks - #1 ranking
- Double wall fuel storage tanks - #1 ranking
- Fuel tanks above ground - #1 ranking
- Fuel storage tanks Florida - #1 ranking
Envirosafe’s Top 3 Google Rankings
- Diesel fuel storage tanks – #2 ranking (among 705,000competing web pages)
- Ethanol fuel storage tanks – #2 ranking (among 250,o000competing web pages)
- Steel fuel storage tanks – #2 ranking (among 816,000competing web pages)
- Above ground fuel storage – #2 ranking (among 680,000 competing web pages)
- Above Ground Fuel Systems – #2 ranking (among 394,o000 competing web pages)
- Bulk fuel storage tanks - #3 ranking (among 187,000competing web pages)
- Underground fuel storage tanks - #3 ranking (among 1.6 Million competing web pages)
- 20,000 gallon fuel storage tanks – #3 ranking
- Double wall steel fuel storage tanks - #3 ranking
- Fuel storage tanks for sale - #3 ranking
- Bulk fuel tanks - #3 ranking
The search terms you see above are searched for over 17,000 searches per month on Google alone. They were thoroughly investigated beforehand and targeted based on their relevancy and search volume. The fact is, you don’t achieve search engine rankings like this from luck. It takes thorough research, great planning, and flawless execution in designing and implementing the website. Because of the increased online traffic, Envirosafe is now busier than ever and is in the process of expanding their facilities to meet increased demand.
The Lesson: Internet Marketing Works
Internet marketing works for industrial firms. And with the costs of an optimized website being so reasonable, there is no reason that any industrial firm shouldn’t seriously consider tapping into the vast online market for their product or service. How much would exposure to 5,000 new potential clients per month be worth to your firm? Fill out the form on the right hand side of this page or call us to see just how great the demand is for your market niche and how affordable an online marketing plan can be.
To view Envirosafe’s website, go to Google and type in any of the terms you see above or go to abovegroundfuelstoragetanks.com
